Thu. May 19th, 2022

Firefox is one of the best web browsers out there. Many users prefer it over alternatives like Google Chrome and Edge as it uses its own engine and emphasizes the privacy of the users. Mozilla has also added new features to Firefox on Android, including the recently announced system-wide password manager, which also makes it a great option for smartphone users. But if you use Firefox on the desktop, the latest update to the browser introduces an item that may disappoint you – ads in the address bar.

As reported by How to make a nerd, entering text in the address bar opens a drop-down list of suggestions. At the bottom of this list is a section marked Suggest Firefox. In this section you will find ads from Firefox’s partners based on the keywords you enter. That’s what Mozilla says Suggest Firefox use your placement and keywords to come up with contextual suggestions while keeping your privacy in mind.

Firefox address bar ads

As you can see in the attached image, the browser displays links to specific sites at the bottom of the suggestions. While this does not seem intrusive as it only occupies a small part of the screen, it can be annoying for some users. Fortunately, the feature is disabled by default, and Firefox asks if you want to Allow suggestions after installing the Firefox 92 update.

If you have enabled the feature by mistake, the browser will allow you to disable it Suggest Firefox and get rid of the ads. Just a few clicks in the browser Settings side and you are good to go. To disable ads in the Firefox address bar:

  • Click the menu icon in the upper right corner of the browser, then proceed to Settings. Alternatively, you can click on Firefox in the menu bar, then select Preferences.
  • Select now Confidentiality and security possibility.

disable firefox ads

  • Uncheck the box in the following window Contextual suggestions switch below Address bar to turn it off.
  • Restart your browser and enjoy your ad-free address bar!

While ads may be intrusive and affect the user experience, Mozilla says they have added this feature to fund the development and optimization of Firefox. If you find the contextual suggestions useful or do not mind seeing suggested sites at the bottom of your address bar, you can sign up for this feature and support Firefox.

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