Former Uno Home Loans CEO and tech entrepreneur Jemma Enright joins QMS to lead her all-new City of Sydney outdoor media offering.
Enright kicks off on May 24 in the new role of General Manager-City of Sydney, as the company is poised to revive Australia’s most assorted and prestigious out-of-home (OOH) media activity with a brand new digital LED offering.
“I could not be more excited to join the QMS team to deliver a revitalized and digitally focused City of Sydney offering to the market,” says Enright.
“I am incredibly impressed with the QMS vision for this most prestigious OOH platform. Their leadership in digital, data and accountability combined with a firm focus on advertising needs is exactly what the city needs in a partner to pursue its bold strategy for the future.
“I look forward to working with a growing team to deliver some truly world class to the OOH industry here in Australia.”
QMS Chief Executive Officer Mark Fairhurst says the central appointment will provide the experience, fresh thinking and client understanding required to launch and grow the revitalized digital media and communications network.
“As a digital and data-driven business, I’m excited to have Jemma lead our brand new digital offering to Sydney,” he says.
With over 20 years of experience, Jemma is a skilled agent strategist, marketer and business entrepreneur, and her innate knowledge of what both agencies and advertisers are looking for in today’s media world makes her the perfect choice to lead our future-ready, premier city in Sydney networking. . ”
Further deals are underway as QMS continues preparations for the launch of the prominent City of Sydney asset in the second half of 2021.
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