Japanese automaker Nissan has announced a new plan to launch 23 new electrified options, including 15 new clean electric cars and potentially an electric motor.
The “Ambition 2030” vision unveiled by Nissan includes a target of 50 percent electric sales by 2030, which does not sound like much compared to other car companies and land targets, but the eye-catcher is the all-electric machine that would be modeled as a Navara EV, together with an electric sports car and crossover, and a lifestyle-oriented people mover.
In Europe, where strict emission limits for cars are pushing carmakers to reduce the fleet’s carbon average, Nissan aims to sell 75% of electric vehicles by 2026. In Japan, China and the US, targets will be lower, with 55% targeted at its domestic market. and only 40% in the latter two.
Nissan was once at the forefront of the electric vehicle revolution, after introducing its iconic Leaf in 2010 and rolling out vehicle-to-network capabilities in its updated version.
“We are proud of our long experience with innovation and of our role in delivering the electric revolution,” Nissan COO Ashwani Gupta said in a statement.
“With our new ambition, we continue to take the lead in accelerating the natural shift to electric cars by creating customer attraction through an attractive offering by creating excitement, enabling adoption and creating a cleaner world.”
In addition to the Leaf, Nissan also sells the electric SUV Ariya, its first EV with CCS2 charging, and which can already be ordered in Japan.
Its longer-range Leaf e + recently received a five-star safety rating from the European body NCAP and has been available in Australia since April 2021.
In addition to targeting higher EV sales, Nissan also plans to enter the market with its own solid-state batteries by 2028, which it says will reduce charging time by a third of the time it takes to charge current EVs. In 2026, it is planned to make 52GWh batteries, and in 2030, this capacity will be expanded to 130GWh.
It will open a pilot plant to test solid-state battery production in Yokohama by 2024, and by 2028 it says it could reduce the cost of making solid-state batteries to $ US75kWh – 25% less than the “magic number” , it is necessary to bring electric cars to price parity with combustion vehicles.
In another attempt to reduce production costs, Nissan will take a leaf (yes, yes) from Tesla’s book to locate spare parts and suppliers, including introducing its EV36Zero hub concept, which it launched in the UK in July and which includes the implementation of renewable microgrid, battery manufacturing facilities and EV manufacturing to core markets including Japan, China and the United States.
It will also look to expand its Propilot driving assist technology to 2.5 million vehicles by 2026, including its premium Infiniti brand, and look at further developing the technology for autonomous driving, it said.
Although the automaker did not elaborate on what new electric vehicles it would bring to the market in the coming years, a number of photos shared with the release include some interesting additions to their electric offerings.
At the top of the list is perhaps the electric out, which is a single-cabin with integrated tray that appears to be targeted at surfies. Another is a retro-style sports car that seems to draw heavily from 1990s Z-prototypes, and another is a people mover with spin-around seats that can be opened to provide lounge space in the open air.
There’s also a low-seat crossover with freestyle doors, which may be Nissan’s answer to the Mazda MX-30.
Nissan’s upcoming Nissan Ariya recently debuted at the Los Angeles Auto Show with the revelation that it would launch in the US at around $ 46,000 (converted to $ 64,450).
Bridie Schmidt is the reporter for The Driven, the sister site of Renew Economy. She has been writing about electric vehicles since 2018 and has a keen interest in the role that zero-emission transport should play for sustainability. She has participated in podcasts such as Download This Show with Marc Fennell and Shirtloads of Science with Karl Kruszelnicki and is a co-organizer of the Northern Rivers Electric Vehicle Forum. Bridie also owns a Tesla Model 3 and has it available for rent at evee.com.au.